• Providing practical advice – in an easy to understand format and covering the interests of all stakeholders to reduce the need for external advice
• Always considering cost vs benefit before starting a new piece of work
• Tying together advice from other parties such as investment consultants to ensure actuarial advice takes account of the big picture
• Focussing on the end goal so no actuarial ‘flights of fancy’
• Working cooperatively with all parties to solve problems
• Taking a step back and looking for innovative ways of dealing with problems and conflicts

‘Atkin & Co is very professional and ably led. The staff are knowledgeable, competent, friendly and are very customer focussed. I have no hesitation in recommending that you consider this company seriously.’